Fixing the navigation of the #1 crowdfunding platform, GoFundMeGoFundMe’s navigation was inconsistent for years, hurting usability. I led a cross-functional redesign, conducted research, and managed an international rollout that drives millions in annual product-led growth.
Shipt Shopper Stats: A Webby-nominated redesign for transparency and fairnessShipt's on-demand delivery is powered by personal shoppers who use an app to manage their work. I led the redesign of shoppers’ performance stats to make the app more transparent, fair, and balanced.
A design system with Heart, fueling GoFundMe’s growthGoFundMe’s Heart design system powers the #1 crowdfunding platform. As co-lead, I’ve helped drive tens of millions in product-led growth and cost savings annually while maintaining high satisfaction among designers and engineers.
Designing the future of fueling: a 27-inch touchscreen experienceDover is a leader in innovative fueling solutions. I worked with Dover to design and bring to market the dispenser of the future, an omnichannel fueling platform featuring a 27-inch touchscreen UI.
Improving the navigation for HBO Europe’s big-screen appsHBO Europe (now called Max) is a premium television group that offers original HBO programming to subscribers in twenty-one countries. I redesigned the navigation for HBO's series pages on their big-screen apps, like Playstation and Samsung.
Leading the design of an animated reel to inspire 1,300+ employees at ShiptAt Shipt (a Target company), I led the design of an animated reel to inspire 1,300+ employees and board members for the future. I prototyped high-level concepts, secured executive buy-in, and collaborated with Huge to animate the story.
Making receiving deliveries 77% faster for Lidl US with an iOS app
Lidl is an international grocery chain with over 10,000 stores. I designed an iOS enterprise app for Lidl US that made their process for receiving deliveries 77% faster and inspired further innovation for all Lidl stores around the globe.
An adaptable navigation system for a portfolio digital productsDover Fueling Systems offer a portfolio of digital products to manage their dispensing technologies. I partnered with Dover to design a navigation system that can adapt to all of their enterprise systems so they can offer a consistent branded experience to their clients.
